Entertainment will always try to chase successful trends or copy successful ideas to make money and attract audiences. Country music has been no different, especially in the past five years. Before the bro-country invasion, you could argue that Lady Antebellum briefly started a boy-girl singing group phase when they took off with hit singles “Run To You” and “Need You Now.” Whether or not they were designed by their producers to chase Lady Antebellum’s success, pop-country group Gloriana has always appeared to live in the shadow of Dave Haywood, Charles Kelley, and Hilary Scott. From two albums, the trio consisting of brothers Tom and Mike Gossin and Rachel Reinert (formerly a quartet before Cheyenne Kimball left) have spawned three top-20 singles: their debut single “Wild At Heart” peaked at 15, “Can’t Shake You” at 20, and “(Kissed You) Good Night” stopped at number 2, making it their only top-10 hit. Four other singles released have failed to crack the top-30, and the band has a new single out titled “Trouble.”
“Trouble” kicks off with some banjo and acoustic guitars to create an upbeat, country rock feel. There’s a slight fiddle in the production mix and definite electric guitars. I like the production here. It’s simple, and fits the nice song nicely. It’s also not quite as polished as you’d expect in a mainstream single nowadays; it feels a little rough around the edges, and it works well with the song. There’s nice harmony to the vocals in the verses, but Rachel Reinert is leading the way on this one. “Trouble” is a feisty song about a woman scorned. Reinert sings with some great attitude claiming she’s not one to messed with:
If you’re running around, you better run from me
Pack up your bags and get gone, get gone
You wreck my heart, I’ll wreck everything
And anything I can get my hands on
If you lie, lie, lie with those wandering eyes
Better find one hell of a place to hide
If you mess with me, you best believe
That you’re gonna be asking for trouble….
It’s a rather overdone topic in country music: I’m a strong woman, and you’re cheating foolishness won’t sit nicely with me. How many times has Miranda Lambert done this type of song? Even Carrie Underwood and The Band Perry have a few of these under their belts. That’s really my only complaint here: “Trouble” doesn’t offer a lot of originality. The lyrics tell a familiar story. However, Gloriana runs with it and do the best they can with the song.
The thing I like best about this pick for their next single is the melody behind the song: It’s rooted in country with some rock influence. This is a good example of country music finding some modern relevancy in the sound while not abandoning the inherent country elements. With Lady Antebellum going pop and Little Big Town going all out glam rock, Gloriana set themselves apart and try to step out of the shadow of their counterparts by sticking to their roots with “Trouble.” It’s a great stepping-stone to find themselves a larger country audience, especially for fans (like myself) who dislike the direction of Lady A’s and LBT’s newest projects. I would love to see Gloriana expand their storytelling and lyrical content while sticking to this sound with the next album. Sonically, Gloriana have great country roots, and even a little bit of bluegrass capabilities to attract more traditional country audiences. “Trouble” is a worthy example of toeing the modern/traditional line and good lead off single for their eventual next album, but it leaves the listener wanting more.